“How to Make a Successful YouTube Channel” by Stephanie V

            Anyone can post a video on YouTube, but it takes patience and commitment to grow a successful channel. There are tons of genres that have made their mark in the YouTube world.  From cooking to fashion, building and singing;  millions of people from around the globe embark on their journey by the click of a button.  Here are some beginner tips for establishing and maintaining a successful YouTube channel:

Tools:

YouTube account

Any electronic device such as a computer, tablet or smartphone

Recording device

Editing software

Step 1: What is your purpose

Decide whether you want your video to be educational, comical, political, etc… This will have people coming back for either your intelligence or commentary.

Step 2: Decide who is your demographics

Are you targeting children, teens or adults?  What is their background knowledge of the topic?  Are they new to the subject or well versed? Demographics can help you decide how much information is needed for the viewers to understand.

Step 3: Include original content to ensure your videos stand out

YouTube has videos on many topics, but it would be difficult for your videos to be seen; especially if you are a beginner. Having a unique style in which you create your videos and creating new content that is informative, will result in people subscribing to your YouTube channel.

Step 4: Have good quality videos

A major aspect to ensure many new subscribers is how well your video is presented.  Having a camera that records high quality and clear audio is the best.  No one likes to watch a video in 144p in which you can count every pixel.( No potato quality)

Step 5: Editing Software

Adding edits and cutting parts of your video makes it easier for the viewers to focus.  Also, it helps gain attraction on your style of editing, which can include text style, reference pictures, or voice-overs.

Step 6: Time Management

As you start to grow, people will want to see more videos from you.  Try creating a personal schedule that gives you more time to record and edit videos to ensure quality work.  Additionally, let your subscribers know the day and time you intend to post.  Time management is crucial because content creators tend to start off with consistent posts, but eventually poor time management will likely occur and their growth on YouTube will lessen or even stop altogether.

I have been posting on YouTube for the last four-five years with different YouTube accounts. The reason why I had several accounts is because no one helped me become successful and it took a lot of trial and error to get where I am today.  The most troubling aspect I had with YouTube was time management.  I was growing at a pretty fast rate, until I began not to post as often as I used to.  That prevented me from becoming more successful with my channel.  Although having the best recording device and recording software helped me grow, I quickly came to a realization that being consistent with posting is the key to success. The tips I previously discussed helped me grow on YouTube.  If you want to become successful on your own channel, follow my steps with patience and commitment! Good luck and don’t quit!